Tickets to the 2011 BEA Available for FREE for Pace Students

BEABookExpo America is the largest annual book trade fair in the United States. Nearly all significant book publishers in the United States, and many from abroad, have booths and exhibits at BEA, and use the fair as an opportunity to showcase upcoming titles, sell current books, socialize with colleagues from other publishing houses, and sell and buy subsidiary rights and international rights. Authors, librarians, and buyers for book retailers also attend the event.

This year, the BEA will be on Tuesday, Wednesday, and Thursday, the 24th through the 26th.

Pace university students will have the opportunity to attend via a limited supply of 3-day passes so students can come and go at their leisure. However, students need to let us know if they are interested in attending in the morning or afternoon and on which days since you may have to hand off your badge to another student.

Please let us know if you are interested in Tuesday, Wednesday, or Thursday, and whether you are interested in attending in the morning or afternoon.

Please email with this information.

Below is the posted schedule of events from BEA’s Official Website.

Tuesday, May 24
8:00 am – 9:30 am Children’s Book & Author Breakfast
8:00 am – 5:00 pm Press Room Hours
9:00 am – 4:30 pm Big Ideas at BEA Conference
9:00 am – 5:00 pm Exhibit Hall
9:00 am – 5:00 pm Exhibitor Meeting Rooms
9:00 am – 5:00 pm International Rights & Business Center
Wednesday, May 25
8:00 am – 9:30 am Adult Book & Author Breakfast
8:00 am – 5:00 pm Press Room Hours
9:00 am – 5:00 pm Big Ideas at BEA Conference
9:00 am – 5:00 pm Exhibit Hall
9:00 am – 5:00 pm Exhibitor Meeting Rooms
9:00 am – 5:00 pm International Rights & Business Center
4:00 pm APA Audiobook & Author Tea
Thursday, May 26
8:00 am – 9:30 am Adult Book & Author Breakfast
8:00 am – 3:00 pm Press Room Hours
9:00 am – 3:00 pm Big Ideas at BEA Conference Sessions
9:00 am – 3:00 pm Exhibit Hall
9:00 am – 3:00 pm Exhibitor Meeting Rooms
9:00 am – 3:00 pm International Rights & Business Center

Get the Chace to Participate in the 2011 BookExpo America!

BEAInterested in having the opportunity to participate in the 2011 BookExpo America?

BEA Autographing Program manager Dave Holton is looking for Pace University students willing to volunteer to assist in one of several areas at this year’s event. Areas that require an aide include BEA’s educational programs, the press office, the autographing program, and others.

This year, BEA will take place Tuesday through Thursday, May 24th through the 26th, and set-up will be on the preceding Saturday, Sunday, and Monday. If you can make yourself available for at least some of the set-up days and some of the show days, please send Mr. Holton a request for more information. He will send you more information and try and arrange a meeting prior to the BEA.

Include in your email:

1. Name, email address, phone, T-shirt size
2. School or business or “other” association
3. Days you think you can be available:

  • Set-Up Days – Sat, Sun, & Mon (May 22 – 23, 2011)
  • BEA Show Days – Tues, Wed, Thurs (May 24 – 26, 2011)
  • Though I can be flexible, please plan on a typical day being 8:30 – 5:00 day.

4. Your area(s) of interest at BEA; may be noted above or not.
5. What I should know about you! (Any history with the BEA? Special Interest? Work Situations?)

Contact Information:

Dave Holton
BEA Autographing Programs • 252-449-7580

Google and the Future of Search: Is the Party Ending?

Google has become synonymous with search. Over the years, others have tried, but Google’s seemingly magic algorithms, entrepreneurial culture and advertising model have cemented its reputation as the leader in the field. But is all of that changing? With the emergence of Facebook and other social media sites, people are turning to their friends and networks for recommendations, ideas and solutions. Is the so-called science of “social search” displacing the mathematics as the holy grail of search technology?

This panel will examine the changing nature of search as agencies, individuals and institutions search for the next big thing. Today’s event is tied to the April publication of Steven Levy’s book, “In the Plex.”

Jerry Spiegel
Partner, Frankfurt Kurnit Klein & Selz
Steven Levy
Author, “In the Plex”; Senior Writer, Wired Magazine
Kevin Lee
Co-Founder and CEO, Didit; Author, “Search Engine Secrets”; Chair, SEMPO (Search Engine Professional Marketing Organization)
Aimee Reker
Partner, FRWD Co.
Jeff Adelson-Yan
Founding Partner, Levelwing

April 28, 2011

Frankfurt Kurnit Klein & Selz
488 Madison Avenue
10th Floor
New York City


If you’re interested in attending, please register here!

WNBA Hosts Digital Book Panel

The Women’s National Book Association New York City Presents:

    Digital Books, E-books, Enhanced E-books and Apps – A Panel Discussion

• Peter Costanzo, Director of Digital Content at F+W Media, Inc.,

• Andrea Fleck-Nisbet, Digital Publishing Director, Workman Publishing,

• Ami Greko, Senior Vendor Relations Manager, US, Kobo,

• Evan Ratliff, Editor, The Atavist,
Writer: Wired, The New Yorker, National Geographic
Author of Lifted, a Kindle Single book, on the top five nonfiction best seller list on Amazon

Bring questions or send your questions in advance to

Organized and moderated by Susannah Greenberg, Susannah Greenberg Public Relations and Publicity Chair of WNBA-NYC,

Tuesday, March 29, 2011. 5:30-7:30 PM

Association of American Publishers, 71 Fifth Avenue, 2nd floor, New York, NY 10003

$10 to non-members. You may join at the door or online.
$5 to students with valid ID.
Free to WNBA and AAP members.

(Use subject line “digital books”)

MEDIA CONTACT: Susannah Greenberg, Phone: 212-208-4629;

Free Seminar on e-Books Tomorrow Night!

Center for Communication

Don’t miss a FREE seminar on eBooks! Register ASAP at . You can also e-mail the Center at , or call 212.686.5005.

WHEN: Tuesday, March 22, 6:30 to 8:00 pm

WHERE: The New School, Theresa Lang Center, 2nd Fl, 55 West 13th St (5th and 6th Aves)

eBooks: New Trends for a New Decade

As more and more readers are turning to digital books, a variety of platforms are emerging and with them a new wave of opportunities.

Find out how writers and publishers are embracing multimedia and repurposing content to create new platforms and “enhanced reading” experiences. Learn about the skills you’ll need to break into this brave new world of publishing.

Richard Eoin Nash, Founder, Cursor

Bob Stein, Founder and Co-Director, The Institute for the Future of the Book

Matt Shatz, Head of Content Relations, Nokia

Moderator: Lisa Gallagher, Agent, Sanford J. Greenburger Associates

Presented with The New School’s Dept. of Media Studies and Film

Find us on Facebook
Follow us on Twitter

Storytelling on the iPad

AIGA EventKerstin Diehn is an Adjunct Professor in the M.S. in Publishing program at Pace. She teaches two courses in the curriculum: PUB 633 (Desktop Publishing for the Publishing Professional) and PUB 635 (Advanced Desktop Publishing/Image Manipulation). Recently she and her colleague, Emily Miller (who has guest lectured for Prof. Diehn in the past) had the opportunity to attend Storytelling on the iPad: The Narrative Transcends the Linear at MOMA, hosted by the American Institute of Graphic Arts. They both left the event stimulated and daunted! Below is a brief recap of the evening’s discussion:

First up was Scott Dadich, Executive Director, Editorial Development of Digital Editions at Condé Nast. He discussed the laborious process of moving the Condé Nast portfolio over to the iPad, and used Wired magazine as his example of how it was (and is still being) done. He discussed the inevitable change in workflow that has to be undertaken by a magazine. Interactive, design, technical, and editorial teams have to collaborate more closely to accomplish the magazine’s 1-month turnaround. Designers now create layouts that accommodate three sizes: a print format, a horizontal iPad format, and a vertical iPad format. He showed how this has been done without sacrificing the smart and exciting design that is the signature look of Wired. He also highlighted how the iPad integrates multimedia content with text. Video and interactive graphics can be placed directly within layouts. He showed an example of an exploration of the surface of Mars. In the print edition, it was a static photo with callouts; on the iPad version, a brush of your finger allowed you to rotate around the whole surface of the planet. Hot spots revealed key information points without crowding the graphic.

Dadich also discussed how the iPad versions of the magazine are a hybrid of HTML and InDesign. Working closely with the Adobe development team, they have been able to explore possibilities not yet available to the lay designer. Dadich also discussed template vs. custom magazine creation. Template-driven design (which is composed mostly of HTML) does not allow for a lot of design flexibility, but it is good for content that needs to be updated more quickly (like the weekly New Yorker or the daily New York Times).

Gael Towey, Chief Creative and Editorial Director for Martha Stewart Living, spoke about her magazine’s collaboration with the Adobe team to bring Living to life on the iPad. She discussed how the user becomes a more active participant in the process of reading by controlling the content delivery. She also touched on Martha Stewart Living’s navigation decisions and curating content for separate iPad apps.

Nicholas Callaway, Chief Creative Officer at Callaway Digital Arts, discussed his foray into iPad apps, primarily with the Martha Stewart team and children’s books.

Check AIGA’s website for future events and talks, or register for membership in order to gain discounts and exclusive access to other in-depth panel discussions.

WNBA Winter/Spring Schedule of Events

WNBA LogoWNBA Award Ceremony & Reception

On Saturday, March 12th, WNBA will honor Masha Hamilton, author, activist, and founder of The Afghan Women’s Writing Project. To find out more about Masha’s work, visit her website by clicking here.

We hope you’ll join to honor this extraordinary bookwoman. Invites to follow soon!

The Third Annual Online Book Marketing Panel

On Tuesday, March 29th, the ever popular online book marketing event returns for the third straight year! This time around, industry experts on the panel will focus on the brave new world of digital books and reading apps with a nod toward the web’s most popular social media sites–Twitter, Facebook, and Scribd.

RSVP: and use Book Marketing Panel in the subject line.

The World of Biography with Deirdre Bair

Please join us on Thursday, April 7th for an evening’s conversation on the world of biography with noted author (and Charlie Rose guest), Deirdre Bair. She is the author of four biographies: Samuel Beckett (winner of the National Book Award); Simone de Beauvoir (NY Times “Best Books of the Year”; finalist: Los Angeles Times Book Prize); Anais Nin (NY Times “Notable Books of the Year,” BBC Arts 4 documentary); and Jung: A Biography (NY Times “Notable Books of the Year,” Los Angeles Times

Book Prize finalist, and winner of the NAAP Gradiva Award for Best Biography of the Year).

RSVP: and use Deidre Bair in subject line.

Storytelling on the iPad Event


The American Institute of Graphic Arts is hosting a presentation entitled “Storytelling on the iPad: The Narrative Transcends the Linear”, on Tuesday, February 22nd 2011, from 6:30 – 8:00PM. Tickets are $30 for the general public and are available here. Read more about the event below, or visit their website!


Magazines and books are being brought to life as never before, and now readers can tap, touch, toggle, swipe and scroll through a sweeping array of multimedia features and interactive content, including videos, panoramas, pop-ups, 360-degree rotations, touchpoint animations, shopping, voting, completing surveys, playing games, sharing (and comparing) and storing as they go, in a way that was unthinkable just years ago.

Scott Dadich, the Executive Director, Editorial Development of Digital Editions at Condé Nast will moderate this presentation where he will describe the process of creating digital editions of Wired magazine (“the most successful magazine for the iPad in 2010) and the challenges of bringing The New Yorker to digital life. Gael Towey, Chief Creative and Editorial Director for Martha Stewart Living, now spearheads the development of the company’s magazine apps and was the creative force behind “Boundless Beauty,” a special digital edition of that magazine. She will address how to keep a firm eye on functionality and practicality while using lush visuals to inform and insprire. Nicholas Callaway, Chief Creative Officer at Callaway Digital Arts, will discuss his learning curve on “The Monster at the End of this Book” as well as shed some light on the business aspects of digital publishing, aka, “the monster in the middle of this presentation.” Perhaps he will also let us in on the process of creating apps for Miss Spider and Thomas the Tank Engine.

Come and hear about where these ideas came from, and better, where they’re going. Attendance is limited. Register now!

Young to Publishing Group eBook Discussion Panel Next Week

The Young to Publishing Group is excited to announce their eBook Brown Bag Lunch!

Please join the YPG on Wednesday, January 12th, 2011 from 12:30-1:30 in Hachette’s 13th floor Atrium (46th & Lexington) for a discussion on how enhanced eBooks go beyond the realm of ordinary books and how these new products are facilitating a transformation in the publishing business and media industry at large. Pack your bags, bring your lunch, and prepare for the future!

The panel, which will be moderated by Guy LeCharles Gonzalez, Director of Programming & Business Development, Digital Book World, includes Liz Kessler, Digital Managing Editor, Hachette Book Group; Dan Sanicola, Director of Digital Assets, Penguin; Sue Fleming, VP Director of Content and Programming for Digital, Simon & Schuster.

For more information and to RSVP (it’s free!):

The Young to Publishing Group (YPG) strives to give entry-level employees a chance to build a community outside of their own publishing house and to educate themselves about the industry as a whole. YPG is an initiative of the Association of American Publishers (AAP).