Press Fest!

Friday, May 5 at 4 – 8 pm

NYU’s King Juan Carlos of Spain Center
53 Washington Square S
New York, NY 10012

Buy books. Party with publishers. Celebrate independent and international literature. Join CLMP and over 55 small publishers for a big small press block party during the PEN World Voices Festival. Publishers, editors and writers will converge on the Washington Square Mews to celebrate independent and international literature. Books and literary magazines will be on sale; participants can also enjoy author signings, live performances, opportunities to write, and literary readings. Lit Crawl NYC kicks off in and around the Washington Square Mews starting at 6PM. 

Admission is free and open to the public.

Special Exhibition Opening with Howl Magazine

Friday, May 5 at 6:30 pm – 9:30 pm

Wix Lounge
235 W 23rd St, 8th Floor
New York, NY 10011

Join the Wix Lounge for our newest exhibition co curated with Howl Magazine PLUS a special Blank Label Records music showcase. This mixed media group show showcases the inspiration and life force behind the art making process of some of today’s top artists.

Admission is free. RSVP here.

Spring into Stories: Children’s Author and Illustrator Festival

Saturday, May 6th at 1:00 pm

Central Library
10 Grand Army Plaza
Brooklyn, NY 11238

Meet an all-star line-up of local children’s book authors and illustrators! Enjoy hands-on art, lively presentations, and a book sale and signing. Get a free Children’s Book Week Poster, while supplies last! Spring Into Stories is presented in celebration of Children’s Book Week, sponsored by Every Child a Reader and the Children’s Book Council.

Admission is free.

Jobs of the Week: Putnam, RH Children’s, Brooklyn Magazine, and Delish.com

jobs2

 

Putnam

10511676_10152219893637227_7654878915535245580_oTitle: Contracts Assistant

Type: Full-time

Location: New York, NY

Description: 
We are currently seeking a Contracts Assistant to support the Putnam Adult Contracts Department.

Responsibilities include:
1. Preparing contract summary data entry by interpreting legal documents, mostly in the form of author contracts.
2. Performing contract research and summarizing findings.
3. Drafting audio recording reader agreements and manuscript due date extensions.
4. Processing reversion of rights requests from authors.
5. Providing administrative support (copying, scanning, routing, filing, maintaining databases and data-driven spreadsheets, etc.).
6. Interpreting contractual provisions to provide information for other departments.

Requirements:
Please apply to join us if you meet the following requirements:
– 4 year college degree or equivalent work experience.
– Interest in contracts and/or the publishing industry.
– Excellent written and verbal communication skills.
– Willingness to learn how to interpret and create legal and contract language.
– Excellent attention to detail.
– Strong organizational skills and ability to prioritize multiple responsibilities in a fast-paced environment.
– Ability to work effectively with peers, management, and outside vendors.
– Proficiency with Microsoft Word and basic Excel.

To Apply: 
Please apply using our online application process here.

 

Random House Children’s Books

Title: Sales Assistant

Type: Full-time

Location: New York, NY

Description:
The Sales Department at Random House Children’s Books is looking for an assistant to support the Mass Merchandise team. Reporting directly to the Vice President & Director, this position allows for the opportunity to learn all about the children’s book sales process in a fast-paced environment!

Specifically, the Sales Assistant:
1. Creates and maintains item set-up forms and title spreadsheets.
2. Maintains weekly sales tracking grids.
3. Creates and maintains historical market share reports for major mass retailers including Target and Walmart.
4. Attends and takes notes at meetings and distributes notes accordingly.
5. Assists with the preparation for sell-in appointments including running reports, gathering and preparing materials, and updating item set-up files.
6. Runs weekly and monthly reports including point of sale, sell-in recaps, canceled orders, market share updates, and holiday promotions.
7. Prepares PowerPoint presentations for account previews.

Requirements: 
• 4 year college degree or equivalent work experience
• Prior office/administrative experience
• Excellent organizational skills
• Strong attention to detail
• Ability to successfully handle multiple projects at a time
• Excellent verbal and written communication skills
• Ability to handle confidential information
• Proficiency with Microsoft Outlook, Word, Excel, and PowerPoint
• Strong analytical skills with an emphasis on numbers and financials
• Previous publishing experience is a plus

To Apply: 
Please email your resume and cover letter to jobs@us.penguingroup.com indicating the position for which you are applying in the subject line. No phone calls/agencies.

 

bk_logo_headerBrooklyn Magazine

Title: Assistant Editor

Type: Full-time

Location: Brooklyn, NY

Description: 
Northside Media is looking for an Assistant Editor. Our ideal candidate will have a deep interest in and ongoing engagement with life in Brooklyn, as well as the ability to translate this into appealing, insightful articles for our audience.

Requirements: 
General familiarity with life in Brooklyn; specific familiarity with certain aspects, i.e. culture, food,
Ability to write clean copy with a quick turnaround time
Ability to pitch individual stories, plus contribute to larger, team-driven pieces
Ability to copy edit
Strong writing voice
Strong judgment of what constitutes an engaging story

To Apply: 
Apply online at Mediabistro.

 

Screen Shot 2015-03-26 at 7.32.19 PMDelish.com

Title: Social Media Editor

Type: Temp/freelance

Location: New York City

Description: 
Delish.com is seeking a temporary freelance social media editor to schedule multiple daily posts across platforms. Must haves: a love of food, an eye for detail, and an understanding of how to best promote food content on Facebook, Pinterest, Instagram, etc. Prior social media experience with a food or lifestyle brand is preferred, but not required.

To Apply: 
Visit Ed2010

Great Student Resources: Books About Publishing

There are a lot of great books about publishing – biographies, histories, analyses, and more. In order to provide students with recommendations for great resources, I have compiled a list of some of the most useful titles on the publishing industry.  There are books about digital issues, marketing, design, and other relevant subjects. The list is not limited to the book publishing industry, but also includes books about magazines. There are even a few titles about self-publishing.

The list is organized by subject and then alphabetically within that subject area. Publishers are not included, only the date of publication.

This is a list that has been compiled over the years – some new books, some old. Even the older books can have relevance because they provide historical references.

After browsing the list, you may want to post a comment about a book on the list that you liked (or didn’t), or other books you’ve found helpful. We will update the list every semester.

-Professor Soares

 

Categories:

  • Biographies
  • Children’s Books (about and biographies)
  • Design and Production
  • Digital Issues
  • Editorial
  • General Industry Overviews
  • Law and Ethics
  • Magazines
  • Marketing
  • Self-publishing

An asterisk * indicates that the title is being used for a course in the program.

 

Biographies of Publishing Greats:

*Another Life: A Memoir of Other People by Michael Korda (2000)

At Random: The Reminiscences of Bennett Cerf by Bennett Cerf and Christopher Cerf (2002)

Dear Genius: The Letters of Ursula Nordstrom by Leonard Marcus (2000)
Nordstrom was the director of Harper’s Books for Boys and Girls from 1940 to 1973.

Lives and Letters by Robert Gottlieb (2011)

Margaret Wise Brown: Awakened By the Moon by Leonard Marcus (1999)
An editor and writer, “Brownie” wrote over 100 children’s books including Goodnight Moon, which is still in print more than 60 years later.

Maxwell Perkins: Editor of Genius by A. Scott Berg (2002)

The Sons of Maxwell Perkins: Letters of F. Scott Fitzgerald, Ernest Hemingway, Thomas Wolfe, and Their Editor by Maxwell Perkins (2004)

The Time of Their Lives: The Golden Age of Great American Publishers, Their Editors and Authors by Al Silverman (2008)

 

Books on the Children’s Book Publishing Industry:

*From Cover to Cover: Evaluating and Reviewing Children’s Books (revised edition) by Kathleen T. Horning (2010)

Golden Legacy: How Golden Books Won Children’s Hearts, Changed Publishing Forever, and Became An American Icon Along the Way by Leonard Marcus (2007)

Second Sight: An Editor’s Talks on Writing, Revising, and Publishing Books for Children and Young Adults by Cheryl Klein (2011)
Klein was an assistant editor to Arthur A. Levine when he acquired the Harry Potter series. She was an integral part of the Potter series editorial team.

The Seuss, the Whole Seuss and Nothing But the Seuss: A Visual Biography of Theodor Seuss Geisel by Charles D. Cohen (2004)

 

Books on Design and Production:

Art Direction and Editorial Design by Yolanda Zappaterra (2007)

The Art of American Book Covers: 1875-1930 by Richard Minsky (2010)

Book Design by Andrew Haslam (2006)

*Book Production Procedures for Today’s Technologies (2nd Edition) by Fred Dahl (2006)

Born Modern: The Life and Design of Alvin Lustig by Steven Heller and Elaine Lustig Cohen (2010)

By Its Cover: Modern American Book Cover Design by Ned Drew and Paul Sternberger (2005)

Chip Kidd: Book One: Work: 1986-2006 (Bk. 1) by Chip Kidd (2005)

Designing with Type: The Essential Guide to Typography (5th Edition) by James Craig, William Bevington, Irene Korol Scala (2006)

The Elements of Typographic Style by Robert Bringhurst (2004)

Front Cover: Great Book Jackets and Cover Design by Alan Powers (2006)

*Getting it Printed: How to Work With Printers and Graphic Imaging Services to Assure Quality, Stay on Schedule and Control Costs (4th Edition) by Mark Beach and Eric Kenly (2004)

Graphic Design: Now In Production by Ian Albinson (2010)

Making and Breaking the Grid: A Graphic Design Layout Workshop by Timothy Samara (2005)

Penguin by Design: A Cover Story 1935-2005 by Phil Baines (2006)

Penguin 75: Designers, Authors, Commentary (the Good, the Bad . . .), edited by Paul Buckley (2010)

Thinking with Type: A Critical Guide for Designers, Writers, Editors, & Students (2nd edition) by Ellen Lupton (2010)

Turning Pages: Editorial Design for Print Media by Robert Klanten and Sven Ehmann (2010)

Understanding Color: An Introduction for Designers by Linda Holtzschu (2011)

 

Books on the Digital Revolution:

The Case for Books: Past, Present, and Future by Robert Darnton (2010)

The Future of the Book edited by Geoffrey Nunberg (1996)

The Future of the Book in the Digital Age by Phil Cope and Angus Phillips (2006)

The Gutenberg Elegies: The Fate of Reading in an Electronic Age by Sven Birkerts (2006)

Print is Dead: Books in Our Digital Age by Jeff Gomez (2009)

 

Books on Editorial:

The Art of Literary Publishing: Editors on Their Craft by Bill Henderson (1995)

*Book Commissioning and Acquisition by Gill Davies (2004)

Bookmaking: Editing, Design, Production (3rd edition) by Marshall Lee (2009)

*Developmental Editing: A Handbook for Freelancers, Authors, and Publishers by Scott Norton (2009)

*The Editor in Chief: A Management Guide for Magazine Editors (2nd edition) by Benton Rain Patterson and Coleman E.P. Patterson (2003)

*Editors on Editing: What Writers Need to Know About What Editors Do, edited by Gerald Gross (1994)

 

Books on the General Trade Publishing Industry:

Book Business: Publishing Past, Present, and Future by Jason Epstein (2002)

The Book Publisher’s Handbook: The Seven Keys to Publishing Success With Six Case Studies by Eric Kampmann (2007)

The Book Publishing Industry (2nd edition) by Albert Greco (2004)

The Business of Books: How the International Conglomerates Took Over Publishing and Changed the Way We Read by Andre Schiffrin (2001)

The Late Age of Print: Everyday Book Culture from Consumerism to Control by Ted Striphas (2011)

The Making of a Bestseller: Success Stories from Authors and the Editors, Agents, and Booksellers Behind Them by Brian Hill and Dee Power (2005)

Merchants of Culture by John B. Thompson (2010)

*Publishing for Profit by Thomas Woll (2006)

So Many Books: Reading and Publishing in an Age of Abundance by Gabriel Zaid (2003)

*Understanding Comics by Scott McCloud (1994)

 

Books on the Legal Aspects and Ethics of Publishing:

The Copyright Handbook: What Every Writer Needs to Know by Stephen Fishman J.D. (2011)

The Copyright Permission and Libel Handbook: A Step-by-Step Guide for Writers, Editors, and Publishers by Lloyd J. Jassin and Steve C. Schecter (1998)

E-Publishing and Digital Libraries: Legal and Organizational Issues (Premier Reference Source) by Ioannis Iglezakis, Tatiana-Eleni Synodinou, and Sarantos Kapidakis (2010)

Getting Permission: How to License & Clear Copyrighted Materials Online & Off by Richard Stim (2010)

How To Fix Copyright by William Patry (2012)
Patry is the Senior Copyright Counsel for Google

*The Little Book of Plagiarism by Richard A. Posner (2007)

*Major Principles of Media Law (2011 Edition) by Wayne Overbeck and Genelle Belmas (2011)

Negotiating a Book Contract: A Guide for Authors, Agents and Lawyers by Mark Levine  (2009)

The Writer’s Legal Guide: An Authors Guild Desk Reference by Tad Crawford and Kay Murray (2002)

 

Books on Magazines:

The Best American Magazine Writing 2011, edited by The American Society of Magazine Editors

The Best American Science and Nature Writing 2011, edited by Mary Roach and Tim Folger

The Best American Sports Writing 2011, edited by Jane Leavy and Glenn Stout

The Best American Travel Writing 2011, edited by Sloane Crosley and Jason Wilson

Feature and Magazine Writing: Action, Angle and Anecdotes by David E. Sumner and Holly G. Miller (2009)

*The Layers of Magazine Editing by Michael Robert Evans (2004)

The Magazine from Cover to Cover by Sammye Johnson (2006)

*Magazines: A Complete Guide to the Industry by David E. Sumner and Shirrel Rhoades (2006)

Magazines (Media Industries) by Shirrel Rhoades and David E. Sumner (2006)

 

Books on Marketing and Sales:

*Advertising & IMC: Principles and Practice (9th Edition) (Advertising: Principles and Practice) by Sandra Moriarty, Nancy D Mitchell, and William D. Wells (2011)

*The Complete Guide to Book Marketing by David Cole (2004)

*Guerrilla Social Media Marketing: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits by Jay Conrad Levinson and Shane Gibson (2010)

*How to Make Real Money Selling Books: A Complete Guide to the Book Publishers’ World of Special Sales by Brian Jud (2009)

How to Market Books: The Essential Guide to Maximizing Profit and Exploiting All Channels to Market (4th edition) by Alison Baverstock (2008)

*The New Rules of Marketing and PR by David Meerman Scott (2010)

1001 Ways to Market Your Books (1001 Ways to Market Your Books: For Authors and Publishers) by John Kremer (2006)

*Principles of Marketing by John F. Tanner and Mary Anne Raymond (2010)

*Reluctant Capitalists: Bookselling and the Culture of Consumption by Laura Miller (2007)

 

Books on Self-Publishing and Starting Your Own Business:

Aiming at Amazon: The NEW Business of Self Publishing, or How to Publish Your Books with Print on Demand and Online Book Marketing on Amazon.com by Aaron Shephard (2007)

The Complete Guide to Self-Publishing: Everything You Need to Know to Write, Publish, Promote and Sell Your Own Book by Marilyn Ross and Sue Collier (2010)

Dan Poynter’s Self-Publishing Manual: How to Write, Print and Sell Your Own Book by Dan Poynter (2007)

The Fine Print of Self-Publishing, Fourth Edition – Everything You Need to Know About the Costs, Contracts, and Process of Self-Publishing by Mark Levine (2011)

*How to Start a Magazine: And Publish It Profitably by James B. Kobak (2002)

How to Start and Run A Small Book Publishing Company: A Small Business Guide to Self-Publishing and Independent Publishing by Peter Hupalo (2002)

Publish Your First Magazine: A Practical Guide For Wannabe Publishers by Lorraine Phillips (2009)

Start Your Own Self-Publishing Business by Entrepreneur Press (2003)

The Well-Fed Self-Publisher: How to Turn One Book into a Full-Time Living by Peter Bowerman (2006)

Susan Katz delivers Eliot DeYong Schien Lecture

On Wednesday, April 14th, Susan Katz, the President and Publisher at HarperCollins Children’s Books, delivered the annual Eliot DeYoung Schein Lecture. The title of her talk was “The Changing World of Children’s and Teen Publishing.”

Ms. Katz began her lecture on the children’s book market by stating that it has not yet been affected by the economy; due in part to parents being willing to spend money on children’s books. “One of the last expenditures parents will cut is books for their kids,” Ms. Katz said. “Parents will continue to buy books for their children even when they don’t buy for themselves.” Parents are still buying print editions and the sales of children’s ebooks account for less than 5% of the digital market today.

Ms. Katz also discussed how ‘content is key’. Series books such as Harry Potter, the Twilight series, and The Wimpy Kid, have become billion dollar franchises because of the high quality of the content that was given to their target audience.

Ms. Katz also noted that publishing houses, including HarperCollins, will eventually have to change the way they publish in order to accommodate the consumption habits of their audiences as they age. According to the 2008 Scholastic Friends and Family Reading Report, kids between the ages of 5-8, 30% read books everyday and 8% go online every day. However, between the ages of 9-11, only 22% read books everyday and 34% go online every day. The numbers continue to increase for online readers; by ages 15-17, 58% of teens go online everyday versus only 17% reading books every day. “We have to deliver our content the way our customers want to see it,” said Ms. Katz.

When it comes to purchasing books, children aren’t the ones the spending the money, parents are. “Children love books and love to read but they aren’t the ultimate purchaser,” Ms. Katz said. Statistics show that 95% of moms are online and 45% buy kids’ products online making purchases 36 times a year. Furthermore, 67% of moms say technology has influenced their child’s ability to learn and 69% of parents list education and learning as the reason they let their child go online. Ms. Katz also discussed different electronic delivery methods used for children’s publishing including; Leapster, Disney Digital Books, augmented reality, and astorybeforebed.com, just to name a few.

Lastly, Ms. Katz touched upon the tweens (8-12) and teens markets. She explained how these markets are becoming increasingly fascinated with the internet and how publishers are using sites like Funbrain.com, Inkpop.com, and PulseIt.com to market to this audience. These methods have shown Ms. Katz that kids want to move from introverted experiences to interactive ones. Publishers must be aware of the changes and deliver content how readers want it, when they want it, and on whatever device do they want it on. “The delivery mechanism for fictional content may change, the business model may evolve, but the content will always be king,” Ms. Katz concluded.